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Privacy Policy

Effective: October 2024

CTIA, the wireless trade association, oversees and administers the Short Code Registry in the United States. CTIA’s partner, iconectiv, develops and operates the Short Code Registry, including providing technical and customer support for registry operations. Together, iconectiv, LLC, (“Registry Service Provider”) and CTIA, (collectively “we” or “us” or “our”) are sensitive to the privacy concerns of all visitors (“users” or “you” or “your” or “yourself” or “customers”), of usshortcodes.com (“Website”). As such, we have developed a privacy program to help ensure the security and protection of the data that we collect through the provision of our mission-critical Short-Code Registry services (“Services”). This Short Code Registry Privacy Policy explains our online information practices and the choices you can make about the way your information is collected, used, and shared. By using the Website, you consent to the data practices contained in this Privacy Policy.

This Short Code Registry Privacy Policy supplements CTIA’s general Privacy Policy, which can be found at https://www.ctia.org/privacy-policy.
   

1. Information We Collect.

Depending on how you choose to use and interact with our Website and/or Services, we may collect the following types of information from you:

  • When you create an account, we will request certain business information, including your first name, last name, business name, phone number, mailing address, email address, company URL, and Federal Tax ID (“FEIN”). This information will enable us to contact you regarding the products and Services provided, and provide us with demographic data that the Website uses to Improve the Services offered to users. 
  • If you wish to apply to lease or use a short code, you will be asked to provide information about all parties that will use the leased short code, including information about lessees, short code content providers, and brand clients. This information may include information relating to each entity’s company, contacts, and intended use of any short code(s). 
  • To provide our Website, we may collect Web browsing information including your IP addresses, URLs, browser history, and information about your device such as operating system and platform type.
  • We may from time to time request personal information from you to allow us to provide customer service, network management, surveys, offers of related services, and other exchanges of information.

2. How We Collect Information; Cookies.

We collect information about you in two ways: information you provide to us, and information we collect automatically.

Information you provide. When you interact with our Website or Services, or communicate with us by any means, you voluntarily provide information to us, as described above.

Information we collect automatically. To deliver a more personalized experience, when you visit our Website or use our Services, we automatically collect certain pieces of information. The information that we collect includes the device you use to access our Website, the pages you visit, the time you spend on our Website, the links that you click on and follow, the search terms you enter, how often you access an application or portion of the Website, and how long you spend on our Website.

Cookies & Other Technologies. We use cookies, web server logs, and other technologies to collect information about you when you interact with our Website. We gather information about all users, such as what areas of the Website are visited most frequently and what Services users access most often. The Website automatically logs IP addresses, session sources, and other data which tracks users’ access to the Website. We analyze these logs in order to understand user behavior as well as for system performance monitoring. These logs are analyzed for the overall trends they reveal about our customers.

When you use the Website, we or our third-party analytics or advertising partners may place cookies and other similar technologies (e.g., web beacons, pixels, ad tags, and device identifiers) on your device. A cookie is a small data file that certain websites write to your hard drive when you visit them. A cookie can contain information that allows a website to track the pages you have visited. We or our third-party partners may also collect other information such as your Internet Protocol (“IP”) address, browser type and settings, device identifier details, and Internet service provider (“ISP”). The Website uses cookies for functionality purposes (e.g., to link users to their personalized accounts or to enable access to certain restructured areas); for analytics purposes, (e.g., to tell when a user is a repeat visitor and to let us know how the user found the site); and for advertising purposes (to help to tailor your experience).

You may refuse our cookies by turning them off in your browser. You do not need to have cookies turned on in your browser to access our Website, but without cookies, certain features of our Website will not be available to you. 

3.  How We Use Information.

We may use information in the following ways:

  • Consistent with purposes for which you provided us with information;
  • To provide our Website and its contents, including to track, analyze, and improve your engagement with our Website and any of our advertisements;
  • To provide our Services;
  • To communicate with you about our Website, our Services, or our policies;
  • To provide you with advertising;
  • To detect, investigate, and prevent activities that may violate our policies or be illegal;
  • To maintain the safety, security, and integrity of our Website, Services, databases, other assets, or our business generally;
  • To respond to lawful process or lawful subpoena, to comply with any law, to protect the rights or property of CTIA, iconectiv, or their service providers, partners, customers or users, or to protect such parties from fraudulent, abusive, or unlawful use of, or subscription to, our Services; and
  • To carry out our contractual obligations and enforce our rights arising from any contracts.

4. Information We Share.

By using the Website or submitting an application for a short code, you hereby grant CTIA, Registry Service Provider, participating wireless carriers, and their respective designees and agents, a license to use, copy, distribute, publish, and modify all of the data contained in your short code application or submitted thereafter (“Data”) for the purposes of processing your application, providing you with the Services you requested and related Services, notifying you of changes to the Services for archival purposes, and creating, analyzing, and using information about your use of short codes and this Website. The Data (including all derived Data) is used to determine the demographics of our users, and to distribute statistics and general marketplace information about the Short Code Registry. Certain information regarding users is also recorded by internet servers that host the Website. 

Additionally, you acknowledge and agree that the Data may be publicly disclosed or made available through the Website, and that we may disclose user statistics to prospective partners, advertisers, other third parties, and may otherwise use and provide such Data (including derived data) to third parties for any lawful purposes. 

Except as otherwise provided in this Short Code Registry Privacy Policy, we do not sell, rent, license, or lease your information to third parties. 

We use partners, vendors, and service providers for a variety of business purposes to help us administer, offer, provide, and bill for our Services. We share your information with third party vendors and service providers when it is necessary for them to perform work on our behalf. For example:

  • We may provide your payment card information and billing address to our payment processing vendor solely for the purpose of processing payment for a transaction that you have requested. 
  • We may provide your Data to a vendor that assists us with vetting application information and monitoring use of any Short Code that you lease. 
  • We may share your information to a company that merges with, acquires, or purchases the assets of CTIA or the Short Code Registry, in which case that company may continue to process your information.
  • We may also disclose your information to law enforcement or other government officials upon receipt of lawful process, upon lawful subpoena, in compliance with any law, and or to protect the rights or property of CTIA, iconectiv, or their service providers, partners, customers or users, or to protect such parties from fraudulent, abusive, or unlawful use of, or subscription to, our Services.

5. Legal Disclosures.

By using the Website you understand and agree that we may access, monitor, use, or disclose information that you provide, or your communications with us, to comply with a search warrant, subpoena, or court order; to respond to emergencies; to enforce an agreement with you; to protect our rights or property, or the rights or property of our agents, vendors, service providers, members, and customers; or in the case of a corporate sale, merger, dissolution, or acquisition.

6. User Options.

From time to time, we may notify users of new products, announcements, upgrades, and updates. Users may opt out of receiving these promotional mailings by sending an email with their first and last name to: webteam@iconectiv.com, or by contacting us at our mailing address:

Short Code Registry (CSCA)

c/o iconectiv
Attn: Short Code Registry (Marketing Communications and Legal)

100 Somerset Corporate Blvd.
Bridgewater, NJ 08807

Users may not opt out of emails related to account information, business practices, and systems operations, such as outage notifications and quota warnings.

7. Provision of Unsolicited Information.

We appreciate your feedback and suggestions. Our goal is to provide all our customers with high quality products and Services. Our ability to freely evaluate and, if appropriate, implement ideas and information you provide improves the online experience for all users. Therefore, any information, feedback, data, questions, comments, suggestions, or any other material, submitted to the Website, whether solicited or unsolicited, regarding its software, website, or technology shall be deemed non-confidential. By providing any such material, you grant us an unrestricted, irrevocable, royalty-free, and perpetual right to freely, reproduce, use, disclose, modify, perform, publish, translate, create derivative works from, distribute, and display any such information you send to us or submit via the Website, without limitation, for any and all commercial and non-commercial purposes. We are free to use any ideas, concepts, or techniques provided by you for any purpose whatsoever including, but not limited to, developing, manufacturing, and marketing products incorporating such ideas, concepts, or techniques.

8.  Information Security and Data Retention. 

We have technical, physical, and administrative safeguards in place to help protect against unauthorized access to, use, and disclosure of the information that we collect or store, including your contact and payment information. Our employees are trained on the importance of protecting privacy. Under our practices and policies, access to sensitive information that could be used to identify you as an individual is authorized only for those who have a business need for such access, and sensitive information is retained only as long as necessary for business, accounting, tax, or legal purposes.
Although we work hard to protect personal information that we collect and store, no program is 100% secure and we cannot guarantee that the safeguards we have in place will prevent every unauthorized attempt to access, use, or disclose your personal information.

9. Privacy Policy Changes.

From time to time, we may modify this Privacy Policy. If we make any changes to this Privacy Policy, we will post the changes to the Website. Changes to this Privacy Policy will be effective once posted. Your continued use of the Website constitutes your acceptance of the current Privacy Policy.

10. Contact Us.

If you have any questions about this Privacy Policy or anything contained in this Website, please contact:

Short Code Registry (CSCA)

c/o iconectiv
100 Somerset Corporate Blvd.
Bridgewater, NJ 08807
Attn: Short Code Registry Legal

Email: support@usshortcodes.com